Hydrating or anti-wrinkle? Anti-wrinkle or anti-ageing? Serum or targeted care? In the jungle of facial skincare products, especially when looking for products to prevent skin ageing, it’s sometimes difficult to find your way around. So follow our guide!
From moisturising cream to anti-ageing skincare |
As you know, the needs of the skin vary with age. In your twenties, a good moisturiser is enough. It serves to both moisturise and nourish the skin while protecting it. But when, under the effect of the normal ageing process of the skin and oxidative stress (which accelerates it), the first marks of time appear, you might consider taking the next step and opting for adapted anti-ageing skincare.
Fine wrinkles and loss of radiance: this is how skin ageing first manifests itself, most often in the thirties. To delay the appearance of wrinkles and maintain a radiant complexion, choose a cocktail of treatments with antioxidant and anti-pollution powers.
To prevent the deeper wrinkles and loss of firmness that occur in middle age, choose treatments that smooth and firm the skin by strengthening its structure deep down.
Finally, while slowing down the loss of volume and skin slackening characteristic of “mature" skin, the anti-ageing skin care products dedicated to them must offer maximum comfort.
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Eau Thermale Avène skincare products to reduce the signs of skin ageing