Summary of the issue

Facial wrinkles: the guide

How about making wrinkles less dramatic? Their appearance is often a source of anxiety. This is a normal reaction. But they are also part of us and our past experiences. Whether they’re around the eyes, mouth or forehead, to prevent or reduce them, adopting the right habits and the right products will help you to better accept them. We’ll tell you everything.

av_anti-age_jeune-femme_miroir_premieres-rides-1x1_v1 472X472

Why does the skin wrinkle?

Where do wrinkles come from? Our skin is an amazing machine. It is constantly being renewed. Unfortunately, over time, this mechanism becomes less effective. Collagen, elastin and hyaluronic acid levels – which give the skin its firmness and elasticity – decrease. 

The result: a dull complexion (lacking radiance); our skin dries out, our skin becomes thinner, loses its tone and the muscle tissues become slack. Wrinkles appear and deepen.

Other individual factors (hormones, genetics, oxidative stress) and those linked to lifestyle (sun exposure, smoking, etc.) also come into play. 

Rest assured, it’s possible to act on (and slow down) this natural phenomenon.

Reduce wrinkles around the eyes

The different types of wrinkles 

The way we look at wrinkles has changed. Once a sign of the passing of time, they are now worn as a symbol of character... and seduction! 

There are two main families of wrinkles: 
• "Expression wrinkles" (or "dynamic"). In the corner of your eyes or on your smile, they are the marks of your joie de vivre! Yes, because they are formed by the repeated contraction of certain muscles in the face. 
• “Static wrinkles” are directly linked to the loss of collagen and hyaluronic acid. Wrinkles on the neck, the décolletage, the “marionette” lines at the corners of the mouth or the creases above the upper lip are some illustrations.

Find out more

av_anti-age_femme_senior_bouche_rides_1x1_v1 472X472


Don't be surprised by wrinkles

Accepting your wrinkles is accepting who you are. But that’s easier said than done. Adopting a healthy lifestyle will help you to cope with their appearance. 
The cell renewal process starts to decline... in your twenties! Yes, so soon! Whatever your age, alongside a healthy diet and physical activity, adopt the "skin hydration reflex". 
Don't forget that smoking is one of the worst enemies of the skin (and of your health). It imposes oxidative stress on the epidermis, which then wrinkles more quickly (especially around the mouth and eyes, where the skin is thinner).
Pollution can also leave its mark. It weakens the hydrolipidic film that protects the skin and generates free radicals with a strong oxidising power. To combat this, cleanse your skin morning and night. And of course, don't skip out on removing your make-up. Or on daily sun protection! Not only on the face... but also on the décolletage, which we have the annoying tendency to forget! 

Preventing décolletage wrinkles 

Focus on forehead wrinkles 

Forehead wrinkles are among the first to appear on your face. These are real expression lines, as they appear when you are surprised and raise your eyebrows. But unlike the wrinkles at the corner of your eyes, which can give you a playful look, the wrinkles on your forehead can give your face a stern look. 

You should therefore take action as soon as possible to prevent them from becoming more prominent in your fifties. Rest assured, we have the solution. 
All about forehead wrinkles

av_anti-age_femme_etonnee_rides-front_1x1_v1 472X472


What cosmetic skincare should I use for my age?

Even young skin has a right to preventive care

For young skin, as a preventive measure, opt for an antioxidant skincare product and apply it to the face and neck (including the décolletage) in the evening before going to sleep: this is the time when the skin regenerates the most. And don't forget the fragile areas where the first wrinkles appear, such as around the eyes.

What if my wrinkles are set in?

Turn to more targeted products. Start by applying an anti-ageing serum to firm your skin. This is perfect for more prominent wrinkles. Then, every morning, apply a skincare product rich in hyaluronic acid and antioxidants that will enhance the texture of your skin. At night, opt for a regenerating skincare product that relaxes your features.


av_anti-age_femme_senior_sourire_rides-nasolabiales_1x1_v1 472X472

Focus on deep wrinkles 

Over time, wrinkles can set in permanently and deepen. These are mostly expression lines. To smooth them out, aesthetic procedures (injection of fillers such as hyaluronic acid, or even lasers or peels) are very effective. 

But cosmetic care products can also be of great help. Skincare products enriched with hyaluronic acid and retinol help to fill in wrinkles and tighten the skin. 
How to reduce deep wrinkles ?

Back to top